A smarter approach to working with AI
Mindset. Skillset. Toolkit.
Forward-thinking resources on AI acceleration, agents, ontologies, and structured knowledge for AI-augmented teams
Award-Winning Social AR
Sharing the recent success of the "Truth, Dare, or Dollar" AR effect for Cash App on TikTok. This innovative campaign won two prestigious awards, highlighting the transformative potential of next-gen digital strategies.
How Augmented Reality is Changing Marketing
A quick overview of the ways augmented reality is changing marketing.
Augmented Reality UI/UX Review: Coke Creations + Marshmello
A UI/UX review of a Coke Creations augmented reality experience for Khalid and Marshmello
Reviewing Beats By Dre's 3D Microsite, BeatsInAR com
UX Review for Beats By Dre’s AR Retail Microsite
Reviewing Coke's XR Strategy – WebAR Experience feat. Marshmello and Khalid
UX Review for Coke Creations AR Microsite
Metaverse Music Strategy Breakdown – Dua Lipa, Levitating Remix
Quickly outlining some of the ways a major pop release can better utilize XR and metaverse techniques for fan engagement.